Bovensiepen Automotive
Elevating fine driving: shaping the digital presence of a new luxury icon
Bovensiepen is a newly established luxury automotive brand rooted in decades of engineering excellence. With the launch of the Bovensiepen Zagato, the brand introduces its vision of “Fine Driving” to a global audience. I was responsible for the design and development of the digital touchpoints, translating the brand’s identity into an immersive web experience. Through refined UI design, motion, and CGI integration, I created a digital platform that conveys craftsmanship, performance, and emotion at the highest level.
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![Digital display on a black wall showing colorful abstract waves with text 'Be Different by Choice Not by Chance' and '[TRB]' in the corner.](https://cdn.prod.website-files.com/68fd2c42901b381ced277ec9/692c71825bd9adeb161faf3f_gregorgrzech_theregularbrand_teaser.avif)